Service Projects is a design-focused brand dedicated to creating durable and functional everyday items that balance timeless aesthetics with practicality. Rooted in sustainability, the company emphasises using eco-friendly materials, such as stainless steel, for its recyclability and longevity. Service Projects also integrates minimalist industrial design principles into its collections, offering versatile tableware and household products that suit both daily use and special occasions.

The brand is committed to minimising environmental impact through thoughtful design, durable products, and sustainable packaging practices. Its vision is to provide accessible, long-lasting items that align with contemporary values of simplicity, quality, and environmental consciousness​.