Created by one of New Zealand’s foremost fashion designers, JH Lounge is a timeless and considered line centred around knitwear. Founder Juliette Hogan (who also runs her own eponymous label) wanted to create the kind of garments the modern woman actually wears on repeat: cosy cashmere sweaters, oversized hoodies, tank dresses and robe-like cardigans. Filling a gap in the market for luxurious basics, JH Lounge presents a capsule wardrobe you’ll wear forever. Using certified and traceable natural fibres, JH Lounge is a member of Mindful Fashion New Zealand and has some impressive sustainability goals. Having already garnered a following of high profile fans including Miranda Kerr, JH Lounge is providing a contemporary and comfortable approach to style staples.
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