Sara Bell founded RIISE on the belief that consumers have the power to change the world. How? By choosing to spend with the brands that have positive impact embedded in their business approach. With the financial support of the affluent gen Z and millennial demographic, these brands will pick up where public policy and politics have left off. Sara is a passionate and committed voice in the global climate change dialogue. From taking on fossil fuel subsidies in the European courts to creating inspiring content, Sara aims to bring the climate change narrative into popular consciousness and empower everyday people to act on what they believe in.